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On Waiting Until Next Year

The new debate I keep having with friends is whether we should buy the first gen Apple Watch next month or not, because generation two is going to be so much thinner and lighter, and you should never buy first generation Apple products, anyway.

Okay, for starters, let’s talk about the old “never buy a first gen anything” adage. For as long as I can remember, I’ve been told by certain people that first generation products from Apple are always problematic and therefore should be avoided like the plague.

I’ve been buying first generation Apple products since the late 80s, and I have yet to get burnt by one. Even if my first gen watch turned out to be a total dud, my average on first gen products from Apple has been so good that it would hardly make this old proverb seem like wisdom. Apple’s manufacturing processes have gotten so good recently that this is only going to be even less of a problem as the years go by.

I know a lot of people are risk-averse, or they had a bad experience once, or they just don’t want to shell out new money every year for the shiny objects. I have no problem with that; we all have a right to spend our money any way we want to. But this notion that first generation products are always riddled with issues is over-exaggerated, at best.

Next, on the notion that by next year, Apple Watch will somehow be significantly lighter and thinner: This is simply not likely.

“But look at the iPad, Joe” my friends say. “Look at the MacBooks and iPhones. They keep getting thinner every year.”

Yes and no. Most years they get thinner and lighter by a pretty small margin. Or, in the case of the iPhone, they only get thinner and lighter every two years. Once in a while there will be a major breakthrough, but more often than not it’s the accumulation of trimming that adds up to the PowerBooks of old becoming that new ultra-thin MacBook.

And the biggest reductions happen with the big products, like laptops that already get great battery life. Consider the size difference between a laptop and a watch, and the fact that the watch is barely getting enough battery life to be considered acceptable right now. With a product like a laptop, there’s a lot more physical space to utilize and save. Shrinking the logic board by two-thirds in that new MacBook meant a lot more space for batteries to make up for the cut in overall thickness. If you shrink that tiny little S1 chip in half (forgetting the fact that it’s unlikely Apple will be able to do that in a year) how much space did you gain? Probably not enough to make both the battery larger and the overall watch smaller. I suspect Apple is not happy with 18 hours for the first generation watch, so they won’t want to make it even shorter for the sake of thinness.[1]

Even tricks like software optimization and other reductions in power consumption only get you so far.[2] Without a major change in battery chemistry (which isn’t in the pipeline for next year, as far as anyone can tell) Apple is going to run out of ways to seriously reduce consumption eventually.

My point is, it’s harder to find places to trim when you’re dealing with such a small device that has so little to trim in the first place, and when your years of accumulated knowledge have already gone into the current design.

Will next year’s watch be thinner? Maybe. But by how much? Let’s be extremely aggressive and throw out an unrealistic number like 15%. What’s 15% of 10.5mm? 1.6mm. That would be noticeable, but not exactly earth shattering. And it’s unlikely they can do that much.

I suspect we’ll see small changes every year to Apple watch. And I do eventually expect all those changes to add up to something significant. But it’s going to take longer than people think for this device’s dimensions to change drastically.

But let’s grant that next year’s watch will be so much better that I’ll be dying to upgrade. Maybe I’m wrong about all of the above, and the watch next year will be 50% thinner, through some miracle breakthrough. Or maybe they’ll add some new sensor that brings features I won’t want to live without. (Isn’t that always the danger with any computer?) How much will an upgrade cost me?

If you think about it, you only really need to upgrade the body of the watch. If you get an Apple Watch with the link bracelet this year ($999) and want to upgrade next year, all you need to do is buy an Apple Watch with the rubber band ($599) and attach your link bracelet to it. Sell the old body with the rubber band for $300, and the upgrade ends up costing $300 or so[3]. It’s a cost, to be sure, but it’s cheaper than what I’m used to paying to upgrade laptops regularly. Certainly, $300 is cheap enough that it makes sense to enjoy wearing a watch for an entire year rather than waiting? Is is for me, anyway.

So I say go ahead and get that first gen watch this year if you want it. As with anything, buy the best device you can afford that makes you happy now, and worry about the upgrade options when they happen. Or wait, if you want to wait. But don’t tell other people they’re crazy for simply making different decisions than you. And don’t set yourself up for disappointment when Apple fails to defy the laws of physics by next April.

  1. Remember the third-generation iPad? There’s only one thing that trumps thinness for Apple, and that’s a minimum acceptable battery life.  ↩
  2. Software changes will benefit the first generation watch as well as the second.  ↩
  3. I probably won’t end up selling my first generation Apple Watch, as I’ve regretted selling my first generation iPod and iPhone. But that, again, is my choice. The fact remains, not buying the watch because you’ll just want to get the better one next year isn’t a very strong argument.  ↩